This paper analyses Schutz’s notion of social collectivities as a transcendent ‘province of meaning’, comparing it to the version proposed by Schutz and Luckmann. Rather than reducing collectivities to mere ‘meanings’, his analysis of dyadic encounters within ‘we-relations’ as basic forms of social collectives exhibits parallels with Durkheim’s empirical analyses and concepts of collectivity and effervescence. By deepening these analyses using videographic data on the ‘elementary form’ of applause and clapping by large audiences at religious mass events, it can be seen that collectivity results from the simultaneous co-production of an objectified form of communicative action. However, identifying this form requires accounting for the subjective experiences of individual actors, thus still necessitating Schutz mundane phenomenology as a method.